Mesa Feindrehteile renamed Mesa Parts

Lenzkirch - Mesa undergoing changes - Julian Meyer presenting Mesa’s new international and innovative image to the plant meeting held on 5 April.
Press release

The Lenzkirch-based company "Mesa Feindrehteile" with its 650 employees on two locations will be known in future under the name Mesa Parts, said managing director Julian Meyer on 5 April at a full plant meeting. The company, which also celebrates this year its 110th anniversary since its foundation, also shows a new image which clearly reflects its realignment. "The requirements faced by our company have gone through profound changes over the last years," said Julian Meyer. Mesa, he says, has become far more than just a classic and traditional manufacturer of turned parts, instead handling more and more development and coordination work for its customers. "We have specialised in the production of highly complex turned parts and assemblies based on turned parts," outlined Julian Meyer, "and these parts require an immense expertise which we can offer to our customers on a broad basis." This strategy also allows Mesa to be successful in a high-wage country such as Germany, a good signal for the ever-underrated small and medium-sized businesses. This is precisely what this company is with its other production site in Nachod in the Czech Republic.

Last year, the Lenzkirchen location of Mesa Parts generated sales of 60.7 million Euro. With investments exceeding 6 million, sales rose by 11% over the previous year. Mesa Parts has an export content of over 40% and is a company today supplying international customers world-wide – hence the new company name with its new word logo "Turning into Solutions" which is designed to underline Mesa’s conception of itself and a solution-driven approach to business. A modern, international name, modern typography and a clear and fresh colourfulness and a down-to-earth and matter-of-fact design – the new appearance, developed by DesignConcepts, a renowned Furtwangen-based agency for corporate communication, visually conveys this claim by the owner-managed company.

Accompanying its new appearance, Mesa also formulated its mission statement. It summarises the central parameters of the company, its conception of itself, its values, strategies and its dealings with customers and employees. "Success needs guidelines," says Meyer, outlining the background to the mission statement which will in future be the guiding principle for the work on all levels.

Mesa Parts is set for continued growth, both at its Lenzkirch site and at other sites and locations to come. Or, as Julian Meyer closed his address: "The future is exciting, I look forward to it."